3D eye opener for art exhibitions
by Annie Byrne
An exhibition technique used to make art accessible to visually impaired visitors could find crossover into commercial exhibitions, believe Moorfield Media, organisers of the Buy Art Fair. The idea comes from professional artist Mark Cox who has organised an exhibition of his work so that it could be viewed by both sighted and visually impaired visitors. Paintings are supplemented by 3D scale replicas, which visitors touch and feel while listening to descriptions of the pieces. Group exhibition director at Moorfield Media, John Dare, tells exhibitionnews.co.uk: “This is a concept that could be brought into all art fairs. Art should be made available to everyone, and exhibitions and fairs strive to make that so. I’m very keen to learn about Mr Cox’s ideas and implementation.” Cox will hang around 40 to 50 pieces of art, with a quarter of them having models available. His exhibition runs from 28 November to 4 December, with a percentage of sales going to cancer charity Macmillan.