Big industry kick-off at Elland Road
20-May-10by Annie Byrne
Never mind South Africa 2010, the event industry Football Day is coming home...to Elland Road today. The Mash Media Football and Spa Day has kicked off at the home of promoted Leeds United FC with 10 teams, including line ups from Conference Leeds, NewcastleGateshead, Event UK and The NEC. The teams are battling out on the pitch for the coveted industry trophy. Their players (and the odd ringer no doubt) line up with a sprinkling of old pros, including Peter Beardsley, Graham Roberts, Micky Hazard and Steve Sedgeley. Twenty female organisers have signed up for the spa activity provided by Chevin Country Park Hotel and Spa. Conference and events manager at Elland Road, Helen Briden, says: “We’re really excited to welcome Mash Media and distinguished guests to Elland Road today. It comes at an exciting time with our redevelopment plans beginning tomorrow.” Leeds clinched promotion to the Championship on the last day of the season and the ground is set to undergo a major refurbishment. Mash Media’s event industry Football Day has previously been held at Coventry’s Ricoh Stadium, West Ham United’s Upton Park and Chelsea FC’s Stamford Bridge.