International Jewellery London show sees exhibitor bookings lift

Twitter Facebook Google+ LinkedIn
The manager behind the upcoming International Jewellery London (IJL) show at Earls Court in September has attributed a rise in exhibitor bookings to an overhaul of features and show layout. Reed Exhibitions event manager Sam Willoughby said the 2011 event is 70 per cent booked with 324 exhibitors, a 10 per cent year-on-year increase compared to the same time last year. IJL runs from 4 to 7 September. “We have launched a lot of initiatives at the show in recent years which really add value for both exhibitors and visitors, such as the Editor’s Choice and the Diamond Club, which have brought key buyers and retailers back to the show,” Willoughby told EN. “We’ve also improved the layout of the show and enhanced the complimentary seminar programme. The knock-on effect is that exhibitors are having a great show each year and seeing the return on their investment. “The increase in exhibitors is also a reflection of what’s happening in the industry and is hopefully a cautious but definite sign that slowly but surely the market is improving.”New features planned this year include a new Designer Brands area to showcase established designers looking for a different way to exhibit at the event. “We will be announcing more features leading up to the event,” Willoughby continued. “These will ultimately arm jewellery retailers with the tools to help them discover their next bestseller and a point of differentiation to their competitors.”IJL will celebrate its 55th birthday in September, a milestone which will be reflected in a host of other initiatives, Willoughby said. According to ABC figures, the 2010 edition attracted 8,932 attendees.In January, Reed appointed Vovici to provide a new customer feedback platform for its global events portfolio. Any news? Email exhibitionnews@mashmedia.net
Twitter Facebook Google+ LinkedIn

Related Stories

AEV publishes Size and Scale Index of Events

The Size and Scale Index of Events (SASiE) has published its latest report analysing the data collected over 2015 from the participating venues and organisers.

QEII adds £100m to economy, finds report

The QEII Centre generated £218m of gross UK expenditure in 2015/16, creating a GVA (Gross Value Added) of £100m, according to a new economic impact study.

Major changes for London Boat Show 2018

British Marine Boat Shows, organiser of the London Boat Show, has unveiled plans for some significant changes to the event for 2018, including two all-new shows within the wider event.

Elsewhere on EN

Industry reacts to Manchester Arena attack

Industry reacts to Manchester Arena attack

Following the explosion at Manchester Arena yesterday evening, which killed 22 and injured 59, associations and venues in the events industry have released statements.
AEO and SISO launch Independent Organiser Network

AEO and SISO launch Independent Organiser Network

The Association of Event Organisers (AEO) and the Society of Independent Show Organizers (SISO) have entered into a reciprocity agreement following a meeting between their members last month.
BRICKLIVE to partner with Toys R Us

BRICKLIVE to partner with Toys R Us

Lego event BRICKLIVE has announced a new partnership with toy megastore chain Toys R Us, which will be hosting a pop-up at the show.

EN Awards Highlights

silverstream.tv

Most read Stories

And the #ENAwards finalists are…

And the #ENAwards finalists are…

The countdown timer has run out. After weeks of companies submitting award entries and sweating over it, there is just one thing left to do before the big night: Announce the shortlist.
RDS launches RDS Venue brand

RDS launches RDS Venue brand

Philanthropic organisation the Royal Dublin Society (RDS) has announced that RDS Venue will be launched as a separate visual identity from the main RDS brand.
EN Awards People Finalists revealed

EN Awards People Finalists revealed

The first group of the highly anticipated shortlist for the EN Awards has been announced, including Best Newcomer and Best Event Director categories.

Latest Features

Students: Pests or guests?

Students: Pests or guests?

It’s a question all organisers have to address – what should my show’s relationship with students look like?
Flying the nest

Flying the nest

Ever thought about going freelance? Do you have what it takes to go solo? Three event professionals tell EN their stories of building their own businesses.
Spreading the word

Spreading the word

With Global Exhibitions Day just a couple of months away, EN asks what three global exhibition associations are doing to celebrate this year.

Latest Galleries

Grand Designs Live 2017

Grand Designs Live 2017

The 13th edition of Media 10’s Grand Designs Live returned to ExCeL London from 29 April to 7 May, featuring more than 500 exhibitors across six key sections. Grand Designs star Kevin McCloud one again hosted the nine-day exhibition.
Insomnia60

Insomnia60

Over 50,000 video game fans from across the country descended on Birmingham’s NEC on 14-17 April for Insomnia60, the UK’s largest gaming festival.
A sneak peak at Somerset House's new event space

A sneak peak at Somerset House's new event space

Some of the industry’s leading event organisers were treated to an exclusive preview of Somerset House’s largest and most versatile indoor event space at an open house event on 19-20 April.

Latest Opinions

Show or tell?

Show or tell?

Roopi Woodall, marketing manager at the QEII Centre, asks if the art of conversation on social media is dead – and how to engage with audiences if that’s the case.
You get what you ask for

You get what you ask for

Sue Berry, managing director at TimelessTime Ltd, discusses the importance of people metrics and measurable objectives.
The Anti Cyber Attack Checklist

The Anti Cyber Attack Checklist

Following the global cyber attack on 12 May, event tech supplier RefTech has compiled a checklist for individuals and companies to follow to help them reduce the risk of future attacks.