International military event ups recycling target
29-Jun-10by Annie Byrne
The Royal International Air Tattoo (RIAT) has launched a campaign to encourage visitors and suppliers to recycle 40 per cent of all waste from this year’s show.In 2009, organisers of RIAT recycled 14 per cent of the event’s waste. They hope to make the jump to 40 per cent by encouraging 160,000 expected visitors, all the exhibitors, as well as caterers and suppliers to pitch in.“For the visitors, we’ll have recycling hubs around the showground with 7m archways,” says RIAT sponsorship manager, Francesca Heap. “This will be supported by promotional messages via radio, billboards, the programme and our website.”All exhibitors and ‘back of house’ teams will be briefed and reminded about the target, entitled ’The 14:40 Challenge’. “When you are working flat out, recycling often gets pushed down the list of priorities. This puts the focus firmly on helping the event achieve something great,” she adds.RIAT is also working with Grundon Waste Management who will supply over 500 general and recycling bins to the event.RIAT will take place from 16 - 18 July at RAF Fairford in Gloucestershire.