ITE's largest UK event sets up at NEC Birmingham

Twitter Facebook Google+ LinkedIn
ITE’s national fashion and footwear trade event Moda is set to host its autumn/winter 2011 season event with its largest gathering yet of home-grown and international brands on 20 to 22 February.The event, held at NEC Birmingham, is a sourcing ground for buyers seeking the new trends, labels and products. According to organiser ITE Moda, this year more than 1,400 brands are booked to showcase new designs across the fashion and footwear sectors of Moda Woman, Moda Accessories, Moda Lingerie and Swimwear, Moda Footwear and Moda Menswear.The exhibition, which according to ITE Moda’s commercial director Nick Cook has seen year-on-year growth this season, is now seeing its exhibitor list boosted by an increasing number of more directional brands across all sectors, including a new influx of niche lingerie labels showing in the ‘Collections’ area of Moda Lingerie and Swimwear.New names have also been added to the womenswear and menswear shows, while Moda Footwear has seen major growth in men’s and lifestyle brands, with new arrivals such as Deakins and Original Penguin following up the arrival last season of brands including Levi’s and Tommy Hilfiger.“The fact that established brands are taking part in the show illustrates how important a role exhibitions can play during challenging economic times,” Cook told EN. “Tailoring the show to the needs of more directional brands has been an ongoing process for us, and this season’s line-up is the most diverse so far.”ITE recently reported an increase in overall volume sales of almost 70,000sqm due to acquisitions this year, despite continuing decline in the company’s core of pre-existing shows.Comments, questions or tips? Email exhibitionnews@mashmedia.net
Twitter Facebook Google+ LinkedIn

Related Stories

Elsewhere on EN

Only one day left to get your EN Awards entries in

Only one day left to get your EN Awards entries in

Only one day left event profs! One day to make it count and enter your very best people, shows and companies into the 2017 EN Awards.
Movers & Shakers 18/01/16

Movers & Shakers 18/01/16

People moves at Inntel, Sodexo and BCD M&E and Zibrant Live!
Fast Forward 15 encourages future female talent to apply

Fast Forward 15 encourages future female talent to apply

Industry initiative Fast Forward 15 is looking for its third intake of mentees.

WATCH THE EN AWARDS 2016 HIGHLIGHTS


silverstream.tv

Most read Stories

EN Awards People Finalists revealed

EN Awards People Finalists revealed

The first group of the highly anticipated shortlist for the EN Awards has been announced, including Best Newcomer and Best Event Director categories.
Reactions from events industry following Britain’s vote to leave EU

Reactions from events industry following Britain’s vote to leave EU

As the UK has voted to leave the European Union with a 52 per cent majority result, EN has spoken to members of the exhibition and events industry, to gauge their initial reactions on the future of the UK and their businesses.
And the Show category finalists are...

And the Show category finalists are...

The final shortlist group for this year’s EN Awards has been announced, including Best Consumer Show Marketing Campaign, Best Brand Expansion and Best Trade Show.

Latest Features

Going Live

Going Live

From small screen to show floor, organisers are creating immersive experiences by bringing the UK’s most popular TV shows to life
The art of brewing

The art of brewing

If you’re having a dry January, look away. Thirsty ale lovers read on for a taste of the upcoming Manchester Beer and Cider Festival.
Last Word with Ed Tranter

Last Word with Ed Tranter

The managing director of MA Exhibitions on his ocean blue Gibson Les Paul, wanting a licence to kill and being pen pals with the Queen.

Latest Galleries

London Boat Show 2017

London Boat Show 2017

Award-winning British actress Joanna Lumley OBE was on hand when the London Boat Show officially opened to crowds at ExCeL London.
NHM’s last dance with Dippy

NHM’s last dance with Dippy

The Natural History Museum hosted a New Year celebration for 600 revellers to make history and be part of the final event with the iconic Dippy the Diplodocus in the Hintze Hall.
Christmas lunch at ExCeL

Christmas lunch at ExCeL

Mash Media, ExCeL London and Brand Events came together with other industry bodies to host a festive lunch across East End London for Newham communities.

Latest Opinions

30% of Confex exhibitors are NEW

30% of Confex exhibitors are NEW

The Confex Showfloor, always a hive of activity, colour and buzz, welcomes a host of new exhibitors bringing even more pizzazz with new and unusual venues and destinations from all over the globe.
10 years in the making

10 years in the making

As the association has gone from strength to strength over the last 10 years, Andrew Harrison, ESSA director talks achievements, expertise and knowledge.
The Dealmaker in January

The Dealmaker in January

Steve Monnington of Mayfield Media Strategies runs the rule over the latest global exhibition deals.