Mobile communications brand to sponsor modelling exhibition
08-Oct-10by Annie Byrne
Organiser of Britain’s Next Top Model Live, Media 10, has announced Motorola as the headline sponsor of its latest launch show.Motorola will use the event to expose visitors to its Flipout brand. It will also have a strong on-site brand presence and be named in the official title of the show. “We are pleased to welcome Motorola, along with a range of other brands, for this launch. Motorola’s support will hopefully mean we can make the show the UK’s ultimate fashion, shopping, beauty and lifestyle event,” said sponsorship manager, Nancy Baugen.Motorola will feature in a three week outdoor advertising campaign, and will have strong online promotion through the event website and social networking accounts.Britain’s Next Top Model Live takes place on 22 to 24 October at London Excel.