Workwear and Corporate Clothing Show gains bigger international contingent

Twitter Facebook Google+ LinkedIn
The Workwear and Corporate Clothing Show will have a broader international exhibitor and visitor mix in 2011 after striking a partnership with the UK Trade and Investment (UKTI) agency.The annual show will next take place at Ricoh Arena in Coventry from 5-6 April. Catherine Christie, the editor of Director-e magazine which organises the event, said its partnership with UKTI enabled it to produce a new show website geared towards attracting international companies as exhibitors and visitors. The event was also promoted through the recent Expo Protection event in Paris.Reflecting this international flavour is a dedicated Tunisian Pavilion featuring a delegation of companies from the Ethiopian Textile and Garment Manufacturer Association. Christie said it was also seeing increased interest from other international brands to exhibit and confirmed Australia-based Pacific Brands as a significant new participant.“About 30 per cent of exhibitors are international companies at this stage,” Christie said. “The UK industry is very volatile at the moment and going through difficult times, and it’s vital we grow internationally.“The UKTI has chosen to support us because we’re bringing money into the country,” she adds.For the first time, the Workwear and Corporate Clothing Show will include a buyer-supplier networking cocktail reception aimed at giving industry representatives an opportunity to meet socially. The co-located WorkIT Conference will focus on the latest developments in IT solutions alongside major developing trends, new legislation and challenges facing the entire supply chain next year.Alongside exhibition stands, a major focal point will be six separate fashion parades, or three per day. Each consists of 10 sponsored scenes choreographed by leading professional Debbie Astell.The 2010 Workwear and Corporate Clothing Show attracted 1,900 visitor registrations (unaudited) and 85 exhibitors. Director-e hopes to secure at least 100 exhibitors and over 2,000 registrations to its fourth edition in 2011. Ricoh will be the site for a variety of new shows next year, including three back-to-back trade exhibitions from Lyme Media and Events, and a new Timber Expo in September.
Twitter Facebook Google+ LinkedIn

Related Stories

Elsewhere on EN

N200|GES partners with Gleanin on socially-driven event registration

N200|GES partners with Gleanin on socially-driven event registration

Event registration, lead retrieval and event intelligence firm N200|GES has announced a strategic partnership with social software company Gleanin.
UBM sells Ecobuild

UBM sells Ecobuild

Futurebuild Events Ltd, which has been set up by Ecobuild brand director, Martin Hurn, has acquired Ecobuild from UBM.
Industry gears up for Confex 2017 next week

Industry gears up for Confex 2017 next week

There is only one week to go until doors open at International Confex 2017!

WATCH THE EN AWARDS 2016 HIGHLIGHTS


silverstream.tv

Most read Stories

And the #ENAwards finalists are…

And the #ENAwards finalists are…

The countdown timer has run out. After weeks of companies submitting award entries and sweating over it, there is just one thing left to do before the big night: Announce the shortlist.
EN Awards People Finalists revealed

EN Awards People Finalists revealed

The first group of the highly anticipated shortlist for the EN Awards has been announced, including Best Newcomer and Best Event Director categories.
Reactions from events industry following Britain’s vote to leave EU

Reactions from events industry following Britain’s vote to leave EU

As the UK has voted to leave the European Union with a 52 per cent majority result, EN has spoken to members of the exhibition and events industry, to gauge their initial reactions on the future of the UK and their businesses.

Latest Features

When is the right time?

When is the right time?

It’s all very well having a successful show, but how do UK exhibition organisers replicate their success across the country and overseas? Three event profs share their experiences
Stand and deliver

Stand and deliver

When it comes to exhibition stands, the only limits are the exhibitor’s imagination (and floor space and budget), three stand building firms tell EN.
Treading water

Treading water

In EN’s monthly Crisis Management column, Murray Ellis, MD of British Marine Boat Shows, looks back on a 554,000-gallon pool platform structural failure at the 2004 London Boat Show.

Latest Galleries

100% Optical 2017

100% Optical 2017

More than 8,000 visitors arrived at ExCeL London on 4-6 February for the fourth edition of 100% Optical. The show featured more than 175,000 frames, catwalk performances and a comprehensive education programme.
Cumbria Flood Expo 2017

Cumbria Flood Expo 2017

The inaugural Cumbria Flood Expo, organised by flood emergency response charity CERT UK, took place on 2-3 February at Carlisle Racecourse.
Mexia Communications at 10

Mexia Communications at 10

PR and content marketing agency Mexia Communications celebrated its 10th anniversary with a Mexican Fiesta at the Royal College of Physicians on 26 January.

Latest Opinions

Good practice with data

Good practice with data

Simon Clayton, chief ideas officer at RefTech, on being open, transparent, and accurate about what you are doing with the data you handle.
Beware of the punter

Beware of the punter

Trevor Punt, managing director of TBG Group, on the rise of the stereotypical punter and the need for nerves of steel.
Peer to peer

Peer to peer

Will Broadfoot, director of Footfall Events & Marketing on unlocking exhibitor potential and improving participation.