Worldevents retained by Astellas Europe
23-Jun-10by Annie Byrne
Worldevents has been retained as the sole event management supplier by Astellas Pharmaceuticals Europe, following a competitive review including seven other agencies. The pitch process initially started in July 2009 and required two formal presentations to the Astellas Senior management team. Acting as the Astellas Conference Team (ACT) since 2001, Worldevents have organised over 100 events in 2009 alone. The new contract sees it acting as a sole supplier to Astellas Europe for the next three years, including full service event management and venue sourcing. They will also work directly with Astellas affiliates in France, Belgium, Nordics, Germany and the Netherlands. “With a dedicated team to manage their business, we see ourselves as an extension of the ACT internal team and look forward to working closely with them as they continue their development strategy to become category leaders in their therapeutic areas,” says Worldevents’ business director, Marina Conrad-Evers.